Best Subject Lines of 2023 before it's too late
As the year ends, everyone is closing down pipeline and trying to ensure that Q1 next year isn't a completely clean slate of depleted pipeline. This is likely the most important time of year to get good open and response rates on emails.
I know statistically, in 2022, one of the most opened subject lines was "Quick Question", and I used it and it worked well for open but not as well for response.
I am wondering what All-Star subject lines fellow Ascenders have been crushing it with this year and what you believe has made them so effective
Comments
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Great question, David! I know you've been on the "Selling to the C-Suite" calls, but it's worth including here the tips that Jori Ford shared on the Selling to the CMO session.
- Subject: [Solution Name] Integrates w/ [Existing Partner Solution]
- Subject: [Company] + [Solution to one of their known business problems]
- Remember we can see the first few words of the body, make it count!
Be sure to check these out as subject lines since they illustrate a deeper understanding of their business before ever getting to them.
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