July 12, 2024 - Ascender Insights: Qualify & Close with MEDDICC [Event Recap]

Joe Huber
Joe Huber Member [Pro], Administrator Posts: 282

Nicole Ardiet and Tim Caito talked to Ascender about MEDDICC in two parts: Qualifying and Closing. Check the recording below for the full discussion.

Some of the key talking points were:

  • Establishing if the company you're selling into is actually a fit
  • How you can establish that you're on their side
  • Finding out what they think of you
  • Helping your customer qualify themselves
  • Using "how you sell" as a differentiator
  • Returning to past proof points
  • Reestablishing your position as you near the end of the deal
  • And more!

Tim and Nicole did an amazing job sharing their points of view while also answering so many questions. Be sure to check the recording for all of the great questions and tips from the audience, as well!