Thriving in a Dynamic Market When Low Hanging Fruit Becomes Scarce

John Boney

This article offers some great insights on adapting sales strategies that are essential reading for anyone navigating today's volatile market. It offers practical tips and a forward-thinking approach and helps equip sales professionals to stay agile and responsive to evolving customer needs. Highly recommended for those looking to refine their approach and drive success in a dynamic environment.

Ben Fleishman

Good article! I also think that it's important to not necessarily just go for the low hanging fruit because that always dries up. Forging deep relationships will always be more impactful and reliant, in the end.

But I do like easy sales, when they come along, too, haha.